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Publishing: A Leap from Mind to Mind

Sprache: Englisch.
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Told by the people who lived it and made it happen, this is the story of the independent publishing from of Houghton Mifflin from World War II through the 1990s. The book pays particular attention to the educational divisions, and therefore is a prim … weiterlesen
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Produktdetails

Titel: Publishing: A Leap from Mind to Mind
Autor/en: Harold T. Miller

ISBN: 1555914071
EAN: 9781555914073
Sprache: Englisch.
FULCRUM INC

August 2003 - gebunden - 316 Seiten

Beschreibung

Told by the people who lived it and made it happen, this is the story of the independent publishing from of Houghton Mifflin from World War II through the 1990s. The book pays particular attention to the educational divisions, and therefore is a primer for all who would like to gain an understanding of how learning occurs. Houghton was an author-centered house, recruiting authors who were experts in their fields to develop textbooks that delivered the best learning programs for such subjects as reading, mathematics, and language arts. Houghton was also prominent in developing and publishing standardized tests--the tools to examine, analyze, and prescribe what each student, school, and system need to achieve success. Of special interest to many readers will be the chapter on children's literature, in which Houghton Mifflin editor Walter Lorraine shares his ideas on what a good children's book should contain. His thoughts are augmented by the author/illustrators Chris Van Allsburg ("Polar Express) and David Macauley ("Cathedral) and how they approach developing their books. Running through the book is a tribute to Henry Oscar Houghton, the young man from Vermont who came to Boston to learn the printing business and went on to establish in 1864 the house of Emerson, Thoreau, Hawthrone, Churchill, Carson, Auchincloss, McCullers, Dickey, McKee, Needles, Galbraith, and many others. "Publishing: A Leap from Mind to Mind consists of Miller's insightful view of publishing and education, backed by excerpts from these interviews. The book also has much to say about the business of publishing, corporate culture, and the dangers of conglomerates.
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