• Marketing activity is focused on visibility in-store and online
• Pre-publication mailings to special interest media, national and regional magazines,
• Major focus on gift, travel, tourist sector
• Mailings and promotion to Museums and galleries and local exhibitions.
Little treasures, the FLAME TREE COLLECTABLE CLASSICS are chosen to create a delightful and timeless home library. Each stunning, gift edition features deluxe cover treatments, ribbon markers, luxury endpapers and gilded edges. The unabridged text is accompanied by a Glossary of Victorian and Literary terms produced for the modern reader.
The fairy tales of Hans Christian Andersen are renowned the world over, having inspired generations of children’ s writers ever since their first translation into English. This classic collection includes some of his most famous stories, such as ‘ The Ugly Duckling’ , ‘ The Little Mermaid’ , ‘ The Emperor’ s New Suit’ , and ‘ The Red Shoes’ . Characteristic and captivating, Andersen’ s tales offer up a world of enchantment, ingenuity and complex morality, and are a real treat for children and adults alike.