An all-you-need-to-know introduction to building, maintaining, and profiting from your own business
- Smart Strategies for choosing a business to match your personality and skills, and avoiding the common pitfalls of entrepreneurial start-ups
- Smart Advice on all the behind-the-scenes tasks--dealing with taxes and legal concerns, keeping the books, hiring employees, working with suppliers, and more
- Smart Tips on today's vast range of high-tech tools--what you really need and how to get it without breaking the bank
- Smart Definitions and insights on proprietorships, partnerships, and corporations--and which structure best suits your goals and circumstances
- Quick reading and easy referencing with a comprehensive index and loads of sidebars and tables
Inhaltsverzeichnis
Why You and Why Your Own Business?
Choosing Your Business.
The Best-Laid Plans.
Tools of the Trade.
Money, Money, Money.
Technologically Speaking.
Marketing Your Business.
Putting It All Together.
Index.