"Malcolm Dean's fascinating book explores an under-discussed dimension of politics -- how policy and political decisions are shaped by the popular media. Many of his examples should cause us great concern." Baroness Shirley Williams "Malcolm Dean has been uniquely well-placed to witness innumerable policy successes and failures, and the often distorted lens through which they have been covered by the media. This thoughtful and wise book will be invaluable for anyone working in the media who's involved in explaining social policy, and to anyone involved in social policy who needs to get the media on their side." Geoff Mulgan, former Director of the Prime Minister's Policy Unit and the Cabinet Office's Strategy Unit in Tony Blair's Government "What role does the media play in making social policy? Malcolm Dean, veteran Guardian journalist, provides a unique insight into a much neglected but crucial area of policy-making. His case studies are a must read." Howard Glennerster, Emeritus Professor of Social Policy, London School of Economics "As one would expect from an ex-journalist of a quality newspaper, the book is well written in a very accessible style. In particular, there is none of the jargon that is a feature of so many academic books on the media and politics." Raymond Kuhn, Journal of Social Policy