When analyzing 7-Eleven Japan's advanced and innovative management style, the authors of this book highlight the existence of the integrated information system . This is because of the key role it plays not only in forming this firm's corporate strategy but also in developing its functional strategies for logistic support, merchandising and store operations. The authors explore the integrated information system, a symbol of the competitiveness of 7-Eleven Japan.
Inhaltsverzeichnis
"The Information Industry" Converting "Change" into a "Chance"; The Birth of "Item by Item" Management and the Information System; Secrets of 7-Eleven Japan's Excellent Ability in New Product Development; The Innovative Distribution System of 7-Eleven Japan; Analyzing the Robustness of 7-Eleven Japan According to Personality and Organization; The Fifth Integrated Information System Connecting Chain Stores Utilizing Satellite Communications; The Convenience Store Industry Changing with the Times; Progress in the Unification of the Retail and Banking Sectors.
