Interweaving interviews with dozens of industry professionals, this book presents valuable insights, tips, anecdotes, and templates that help all musicians understand key characteristics of effective, professional communication in the music business. These tools will help improve relationships, project pitches, bookings, and fan following.
Inhaltsverzeichnis
Acknowledgements
Introduction
Chapter 1: Doing Your Homework
Chapter 2: The Industry & The People In It
Chapter 3: Emailing & Online Communication
Chapter 4: Your Website
Chapter 5: Content & Social Media
Chapter 6: Newsletters
Chapter 7: Crowdfunding Your Project
Chapter 8: Offline Etiquette
Chapter 9: Releasing Your Music
Chapter 10: Touring & Performing
Chapter 11: Getting Signed (or not)
Appendix: Samples
1. Gig pitch email
2. Press pitch email
3. EPK
4. Press release
5. Tour callsheet
6. Standard license agreement
Bibliography