This book covers everything from how to come up with good ideas, how to write engaging copy with eye-catching headlines, how to speak elegantly in public, how to survive and thrive on social media, and how to get your message across effectively to clients, potential clients and the press.
Inhaltsverzeichnis
Chapter 1: How to come up with good ideas Chapter 2: How to write well Chapter 3: How to write a headline Chapter 4: How to keep the grammar police at bay Chapter 5: How to create compelling corporate communications Chapter 6: How to stand out in your job Chapter 7: How to speak well publicly Chapter 8: How to make the best of social media Chapter 9: How to make the press work for you Chapter 10: Words to avoid if you want to speak or write with clarity
