This is the third edition of the widely respected text International Business which offers a comprehensive, yet critical overview of the phenomenon of globalization.
Inhaltsverzeichnis
CONTENTS:
PART I: STRATEGIC CONTEXT OF THE SHIFTING INTERNATIONAL BUSINESS ENVIRONMENT
Chapter 1 Globalization and the Changing Business Environment
Chapter 2 . International corporate strategy in Global Markets
3. State Strategy and Competitiveness
Chapter 4. Governance Issues in an Integrating World Economy
Chapter 5. Regional Integration and Globalisation.
PART II: GLOBAL OPPORTUNITIES AND RISKS
Chapter 6. Developed Economies: The Rising Risks facing the World's Most Advanced Economies
Chapter 7. Emerging Economies - The Major Beneficiaries Of Globalisation
Chapter 8. Development and International Production
Part III: Enterprise issues in the Global System
Chapter 9: Market Selection and Entry
Chapter 10: Multinational Enterprises
Chapter 11: The Internationalisation of Small and Medium Sized Enterprises (SMEs)
Chapter 12: Culture and The International Business
SECTION IV: INTERNATIONAL BUSINESS AND CIVIL SOCIETY ISSUES
Chapter 13: Corporate Social Responsibility and Ethics
Chapter 14: Labour Issues in the Global Economy
Chapter 15: The Environment - Greening International Business
SECTION V -INTERNATIONAL BUSINESS RESOURCE ISSUES
Chapter 16: The International Monetary System And Global Financial Integration
Chapter 17: Global Infrastructure
Chapter 18 : The Global Information Economy And Digital Globalisation
Chapter 19: Natural Resources And International Business; The Food-Water Energy Nexus
Chapter 20: The Evolving International Environment
