"A fascinating and fitting tribute to one of social psychology's true pioneers."
-Daniel Gilbert, Professor of Psychology, Harvard University, and author of Stumbling on Happiness
"This delightful book contains a wide range of pithy, insightful essays on social influence. The volume epitomizes Bob Cialdini's concept of full-cycle psychology by moving between ideas, methods, and applications. This open-minded triangulation across diverse types of research has fostered the impressive body of knowledge on social influence that appears in this volume." -- Alice Eagly, James Padilla Chair of Arts and Sciences, and Professor of Psychology, Northwestern University
"Robert Cialdini is the Benjamin Franklin of research on influence-- a keen observer of human nature, great writer, minter of pithy phrases, and clever experimenter who's able to capture lightning in a jar. This collection of essays, written by his fellow researchers in his honor, testifies to his wide and deep influence on the practice of social psychology." -- Chip Heath, Professor, Stanford Graduate School of Business and author of Made to Stick: Why Some Ideas Survive and Others Die and Switch: How to Change Things When Change Is Hard
"Six Degrees of Social Influence is an eminently readable and endlessly fascinating journey through a world of intellectually and socially important ideas about social influence. Both a tribute to Robert Cialdini, a remarkable social psychologist, and a great review and overview of important research and concepts, this book is as delightful and important as the person and ideas it honors." -- Jeffrey Pfeffer, Thomas D. Dee II Professor of Organizational Behavior and author of Power: Why Some People Have It and Others Don't
"It's difficult to imagine putting Bob Cialdini between the covers of a book, but here he is. The chapters, all by leading experts in influence and social perception, present classic and novel examples of re