Part humorous memoir of growing up in the early days of the Internet, part passionate defense of technology. Jess is a rising star in the tech journalism world who writes about technology and the Internet for publications such as Elle, The Hairpin, The Awl, TechCrunch, and others. Jess is an analyst whose work has been commissioned by companies such as American Express, Google, and Samsung;
"How does a budding cartel boss succeed (and survive) in the $300 billion illegal drug business? By learning from the best, of course. From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola"--Back cover.
