Available for the first time in paperback, the quintessential manual for managers of accounting, legal, consulting, architectural, public relations, and other service-related companies. "The professional service firm is the best model for tomorrow's organization in any industry. When it comes to understanding these firms, David Maister has no peers".--Tom Peters. coauthor of "In Search of Excellence".
Inhaltsverzeichnis
CONTENTS
Acknowledgments
Introduction
PART ONE: BASIC MATTERS
1. A Question of Balance
2. The Professional Firm Life Cycle
3. Profitability: Health and Hygiene
4. Solving the Underdelegation Problem
PART TWO: CLIENT MATTERS
5. The Practice Development Package
6. Listening to Clients
7. Quality Work Doesn't Mean Quality Service
8. A Service Quality Program
9. Marketing to Existing Clients
10. How Clients Choose
11. Attracting New Clients
12. Managing the Marketing Effort
PART THREE: PEOPLE MATTERS
13. How's Your Asset?
14. How to Build Human Capital
15. The Motivation Crisis
16. On the Importance of Scheduling
17. On the Meaning of Partnership
18. Surviving the People Crisis
PART FOUR: MANAGEMENT MATTERS
19. How Practice Leaders Add Value
20. How to Create a Strategy
21. Fast-Track Strategy
PART FIVE: PARTNERSHIP MATTERS
22. Partner Performance Counseling
23. The Art of Partner Compensation
24. Patterns in Partner Compensation
25. Pie-Splitting
26. Partnership Governance
PART SIX: MULTISITE MATTERS
27. The One-Firm Firm
28. Hunters and Farmers
29. Making the Network Work
30. Creating the Collaborative Firm
31. Coordinating Industry Specialty Groups
PART SEVEN: FINAL THOUGHTS
32. Asset Management
References and Sources
Index