Fresh Air
Marketing Gurus on Radio
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The radio industry is on a collision course with its future. What's the best way to market our stations - and the industry itself as new opportunities and challenges swirl around us?
Those are the questions posed to many of America's top marketing gurus who take a fresh look at our industry through their expert lenses.
Fresh Air is an essential manual on marketing radio stations and the radio industry. It's a guide to successful marketing that no radio broadcaster should be without.
Those are the questions posed to many of America's top marketing gurus who take a fresh look at our industry through their expert lenses.
Fresh Air is an essential manual on marketing radio stations and the radio industry. It's a guide to successful marketing that no radio broadcaster should be without.
Produktdetails
Erscheinungsdatum
24. November 2005
Sprache
englisch
Seitenanzahl
112
Autor/Autorin
Mark Ramsey
Verlag/Hersteller
Produktart
kartoniert
Gewicht
130 g
Größe (L/B/H)
203/127/6 mm
ISBN
9780595376582
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