Written to help designers overcome many of the fears and misconceptions surrounding freemium and social games.
Oscar Clark has been a pioneer in online, mobile and console social games services since 1998 including Wireplay (British Telecom), Hutchison Whampoa (3UK), PlayStation®Home and Applifier. He is a regular columnist on PocketGamer. Biz and Develop-Online as well as a Mentor for Game Founders. He is also an outspoken speaker at countless games conferences on Games Design, Discovery, and Monetisation. He is also a notorious top hat wearer.
http://www. linkedin. com/in/oscarclark
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